I’m a marketer. Currently researching comedians at the University of Edinburgh.
I have worked with household names, including Tesco, Asda, Morrisons, Aldi, Lidl, and Nandos, to understand and change shopper behaviour.
Now I am researching how comedians can help marketers reveal insights.
“The Laughing Audience” – Edward Ward’s coloured version of the 18th-century etching by William Hogarth.